For airlines, MRO, airports and ministries
Every engineer you employ started as a child looking up. Our aircraft's blank tail is waiting for your name.
2026
Age 6
A picture book on a tray table, or in a school library. Inside it, a hangar, an engine, a girl with a wrench. On the wall of that hangar: your name.
You are not funding a book. You are hiring, twenty years early.
Age 6
Keep scrolling. This is the timeline your sponsorship buys.
2.4 million
new pilots, technicians and cabin crew needed worldwide by 2044. Two-thirds are replacements. South and Southeast Asia's demand more than triples.
Boeing Pilot and Technician Outlook 2025Age 7
The difference between what children want to be at seven and at seventeen is marginal. The window is primary school, not university.
Drawing the Future, Education and Employers45%
of children with nobody in the field say TV, film and stories decided their ambition. If a child has no engineer at home, a story is the only way in.
Drawing the Future, Education and Employers4x
more boys than girls aspire to engineering by age eleven. Women are around 5% of airline pilots and under 4% of captains. Sunny is a six-year-old girl who fixes engines. That is deliberate.
Pilot Institute, women in aviation statistics10%
shortage of certificated mechanics reported in 2025, with the region's MRO operators calling for an urgent talent pipeline.
Aviation Week, APAC MRO talent pipeline
Emirates repurposes seat fabric into school bags. Etihad refurbishes classrooms. Qatar Airways backs global literacy. All real, all valuable, and none of it puts a jet engine in front of a seven-year-old.
The one thing the industry needs most from children, for some of them to grow up wanting to be its engineers, is the one thing its CSR budgets do not currently buy. Special North is built for exactly that gap.
It has done since the first title. Type your name and see why.
In a co-branded edition your livery goes on the tail, your name on the hangar wall, and your engineers into the story. Every child who reads it meets you first.
Tap a spot in the hangar to see where your name lands.
Three places your name lands
Reading as Your name here. Type your name on the tail above to see it here.
In-flight for junior travellers, in schools and museums through our institutional network, or through your own community and literacy programmes.
Dual-print text with embossed Braille, pure-pulp paper, water-based inks and zero-plastic packaging, so the programme clears your accessibility and ESG criteria on day one.
Unit counts, reach by route or region, and the kind of story your annual report and your recruitment team can both use.
Early STEAM and vocational engagement, delivered through reading.
Braille dual-print editions for visually impaired children.
Pure-pulp paper, zero-plastic packaging, eco-pulp aircraft models.
Practical mechanics, maintenance and repair shown as heroic: the trades every MRO hub is short of.
Case: Wings of Tomorrow
Wings of Tomorrow proposes turning a child's passive flight hours into an active learning environment: an inclusive book printed with dual text and embossed Braille, paired with a tool-free self-assembly aircraft model, distributed on premium departures from Dubai and Abu Dhabi.
The programme is mapped to We the UAE 2031, the Ministry of Education STEAM Strategy, the National Inclusion Policy and Net Zero 2050, and to SDGs 4, 10 and 12. The pilot ask: a 10,000-unit batch to validate operational fit and passenger engagement.
Every partnership is priced against the batch size, distribution channel and edition. We send an outline within a few days of your request.
TIER 01
From a few thousand units
A single co-branded print run for one route, programme or event. The fastest way to see the response for yourself.
TIER 02
Multi-batch, annual
A sustained programme across a network or region, with impact reporting each cycle and a refreshed title each year.
TIER 03
By proposal
A founding partnership on a title or the animated series: your organisation written into the world the Sky Squad flies through.
The things parents, schools and partners ask first, answered from what the books and the company actually do.
Special North partners with airlines, MRO companies, airports and ministries on three scales: a single co-branded print run for one route or event, a sustained programme across a network with impact reporting, or a founding partnership on a title or the animated series.
Let us make sure they met you when they were six.
A few details and we will prepare an outline for your organisation: batch sizes, editions, distribution and reporting.